Supernova: sgfleet educational game

Introduction SGFLEET provide a novated lease financing service for employees of their partner companies. They have varying degrees of penetration into their partner organisations. Whilst they have many activities, which are designed to generate leads for the sales team, they know they need to generate more leads, which will result in in more sales. Part of the problem is that many people don’t understand the benefits of a novated lease. SGFLEET have identified that a game based app will be an effective way of promoting their offering directly to employees of their partners, helping them understand the benefits of a novated lease and of generating leads. Scope: The scope of this project is to develop a game based app which is designed to meet the following Objectives: - Create an app with a fun game which engages existing and potential customers. - Build in the capacity to extract useful customer data. - Include education so that potential customers understand the benefits I have not seen the full delivery of this app, only worked on the preliminarily version of the UX, the logo and visual identity.