Eurostar CRM communications
Eurostar email campaigns For the last 5 years as lead designer for Eurostar, I have worked on many email campaigns; to push ancillary products, specific promotions or to support marketing activities. I have also produced emails for the different part of the business such as behavioural emails for Eurostar.com (booking confirmation …), Loyalty programs (evouchers …) and CRM communications in general. Alongside the site redesign, all Eurostar communications are to be reviewed in order to unify and standardise the communications that are currently very inconsistent and disparate.
